Step 4. Build It Up With FFAs

FFA (Free For All) link pages is the next layer of traffic to collect around your traffic snowball.

These pages are simply a categorized listing of links that are added to by submission services or submission software such as Submit Wolf.

The link is added to the top of the list and is then rotated down as other links are added until the link eventually drops out.

Because of the increasing number of submissions to FFA pages, the link does spend much time on the page before being dropped - sometimes just a few hours - so the exposure of the link to your website can be very limited. Your listing might stay on the FFA site for a few days or a week. On FFA sites which get many submissions, your listing might only stay on the site for a day or less. On a few very busy FFAs, you’ll be on the site for less than an hour before your listing gets bumped down and off the list. (but don’t be concerned, these are only a fraction of the thousands of FFA sites, and in a moment I’m going to explain how you can get on thousands of FFAs)

However, this does not mean that we should not consider FFA pages as a useful tool and in fact if used correctly, FFA pages become a valuable layer on our Traffic Snowball.

One important thing to know is that the majority of the traffic to the FFA sites is from people visiting in order to post their own URL.

But there is good news.

The listings are on the same page as the submission form. That means that all listings are “in your face.” Also, once someone submits their URL, they’ll scan the page to make sure it got listed. In other words, your listing will be seen. If you have an effective attention-getting headline that results in click-throughs, you’re in. And remember, keep in mind who is visiting the FFA sites, and why. Then gear your headlines to attract those type of visitors.

In order to do well with FFA marketing, you’ll need to do batch submissions. And you must do them regularly, because by the nature of FFA sites, your URL will eventually get bumped down and then off the list.

The other side of FFA Marketing

Basically, there are 2 sides of the FFA coin - one side is publicity from submission and the other is publicity from ACCEPTING submissions.

The first is very straightforward in approach. If you can submit your site for FREE to 1000’s of FFA pages with minimum effort and on a regular basis then WHY NOT as you WILL pick up traffic.

The trick is that your advertisements must stand out from the others and you must submit on a regular basis i.e.. daily. The current view on FFA pages is that you need to constantly submit your site in order to see any hits. The theory is if you submit to one hundred FFA sites, you may get a click or two. Automate this process and submit to hundreds and you may end up with a decent amount of traffic.

ROIbot FFA Submission Server solves this problem by creating a completely automated process for submitting to the FFA pages on a continual basis. FFA Submission Server can be setup to submit your sites to our dynamic list of FFA pages on a regular basis. Set it up once and you’re done! You can set it up to submit as often as you like.

The other side of the coin and can be a greater source of building traffic is creating your own FFA page. Remember, there is a good reason why these pages exist and the answer is that they are a mechanism for sending a SPAM free email message to the site owner who has submitted to the FFA page.

FFA pages are configured using CGI scripts to send out an email message to the address that was submitted with the link. The message is simply a thank you message that has the page owners promotional message. As such websites receive 100’s or 1000’s of submissions on a daily basis then the page owners message is automatically being sent to all these people with no effort on behalf of the FFA page owner.

You can get your own FFA page for FREE at: www.ffanet.net

Not only do you get a fully customizable FFA Site, Free AutoResponder, and YOUR banner placed on the top of YOUR site, the FFA Net emailing system is “PC-based” and each morning you’ll receive approximately 250 to 350 VERY high-quality targeted leads in your email box.

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